No. Zanda, formerly known as Power Diary, has no built-in loyalty program, membership tier structure or client-facing rewards app. It is an Australian practice management platform built around scheduling, clinical notes and invoicing. Cosmetic and skin clinics using Zanda can add a dedicated loyalty and membership layer on top without switching systems.
Below is an honest breakdown of what Zanda actually covers, where the retention gap opens for Australian cosmetic and skin clinics, and how to close it without replacing the platform you already run on. In short: Zanda handles clinical operations well; a dedicated retention layer handles everything it was never built to do.
What is Zanda (Power Diary)?
Zanda is the new name for Power Diary, an Australian-built practice management platform originally designed for allied health practices including physiotherapy, psychology, occupational therapy and counselling. The rebranding to Zanda reflected an expansion in scope, though the platform's core remains scheduling, clinical notes and invoicing for health and wellness practices.
Zanda covers online booking, a client records system, progress notes, treatment documentation, telehealth video consultations, invoicing, payment processing, appointment reminders and a basic client portal. It is a capable operational tool for practices that need to manage appointments and clinical paperwork in one place.
Some cosmetic, skin and aesthetic clinics in Australia use Zanda, particularly those that sit alongside an allied health or skin cancer service and need a system that can handle both clinical documentation and cosmetic appointment booking. What Zanda was not designed to do is bring clients back between visits or build structured loyalty around those clients.
Does Zanda include any loyalty or rewards features?
Zanda does not include a loyalty program. There is no points-per-visit mechanism, no membership tier structure, no treatment wallet and no branded client app that clients can download under the clinic's own name.
Zanda's client portal lets clients view and manage their appointments online, but it is a Zanda-branded experience rather than something the clinic can put its own brand on. The platform includes appointment reminder functionality and some basic communication tools, but these are operational notifications rather than loyalty or retention logic. Reaching a client when they are individually overdue for their next treatment, acknowledging a loyalty milestone, or giving a client visibility of their own points balance are outside what Zanda was designed to do.
This is not an oversight. Zanda's strength is in practice management and clinical documentation. Retention is a different discipline, and the best-run Australian cosmetic clinics treat both as essential.
Where does the retention gap open for Zanda clinics?
The gap is consistent across practice management systems that were built for clinical operations rather than client retention. For Zanda clinics, it shows up in the same areas every time:
- No automated rebooking prompts. Zanda does not trigger a follow-up when an individual client is overdue for their next visit. Any rebooking outreach has to be set up and sent manually outside the system.
- No loyalty or points structure. Clients have no reason within Zanda to stay loyal to a specific clinic based on accrued points or perks. The relationship is transactional by default.
- No branded client app. Between appointments, clients have no app that connects them to your clinic, shows them their loyalty balance or keeps your brand visible in their daily phone use.
- No membership tier structure. Clinics that want to offer tiered memberships, recurring revenue through committed client relationships or pre-paid treatment packages cannot build these inside Zanda.
These are the same gaps that open in most practice management systems, including Cliniko and Best Practice. They were each built to handle the clinical and operational side of running a health or aesthetic practice. Retention sits above that layer, not inside it.
Any loyalty program or membership structure at an Australian cosmetic or aesthetic clinic needs to be designed with TGA and AHPRA advertising requirements in mind. A general-purpose points scheme that is not built around those rules can create compliance exposure. See our plain-English guide to TGA and AHPRA rules for clinic loyalty and rewards.
Zanda alone vs Zanda + Clinic App
| Zanda alone | Zanda + Clinic App | |
|---|---|---|
| Online booking and scheduling | Yes | Yes (Zanda handles this) |
| Clinical notes and documentation | Yes | Yes (Zanda handles this) |
| Telehealth and invoicing | Yes | Yes (Zanda handles this) |
| Dedicated loyalty program | No | Yes |
| Membership tier structure | No | Yes |
| Branded client app | No (Zanda portal only) | Yes |
| Client-visible loyalty balance | No | Yes, in the client's app |
| Automated rebooking prompts | No | Yes |
| AHPRA-aware loyalty design | Not specifically | Yes, by design |
| Australian-built | Yes | Yes |
Zanda covers the clinical and operational side. Clinic App covers everything that happens between appointments: the branded app, the membership structure, the rebooking prompt and the loyalty points. They do different jobs and they work alongside each other.
How do you add loyalty and membership to Zanda?
You do not need to replace Zanda. Clinic App is designed to sit on top of your existing practice management system as a retention layer. Your Zanda clinical notes, booking workflow, invoicing and client records stay exactly as they are. Clinic App adds the branded client app, loyalty points structure, membership tiers and automated rebooking prompts that Zanda does not include.
For Australian cosmetic and skin clinics, how the loyalty program is structured matters as much as what it includes. A generic points scheme that was not designed around TGA and AHPRA requirements creates compliance exposure that sits with the clinic owner. Clinic App is built specifically for the Australian cosmetic clinic context, which means the compliance framing is part of the setup from the start, not something you have to manage separately.
The setup does not require replacing Zanda or retraining staff on a new booking system. The retention layer sits above Zanda and handles the client relationship work that Zanda was never designed to do.
Frequently asked questions
Does Zanda (Power Diary) have a loyalty program?
No. Zanda, formerly known as Power Diary, does not include a built-in loyalty program, membership tier structure or client-facing rewards app. It is a practice management platform built around scheduling, clinical notes and invoicing. Australian clinics using Zanda who want structured loyalty and membership need to add a separate retention layer.
What does Zanda include for client management?
Zanda includes online booking, a client records system, telehealth, invoicing, appointment reminders and progress notes. It covers the operational and clinical side of running a practice but does not include loyalty programs, membership tiers, automated rebooking prompts or a branded client app.
Can I keep Zanda and add a loyalty layer?
Yes. Clinic App is designed to sit on top of existing practice management systems as a retention layer. Your Zanda bookings, clinical records and invoicing stay exactly as they are. Clinic App adds the branded client app, loyalty points, membership tiers and automated rebooking prompts that Zanda does not include.
Is Zanda used by cosmetic and skin clinics in Australia?
Yes. Zanda (formerly Power Diary) is used by a range of Australian health and wellness practices, including some cosmetic, skin and aesthetic clinics, particularly those that also provide allied health or skin cancer services alongside their cosmetic work.
